In Direct, it's easy to create customized promotions to achieve your revenue goals. Just log into Direct, navigate to the properties tab, and click on Promotions. You decide the length of stay, the discount offer, and the dates. Here are some of the promotion you can create:

Flat Amount Off Nightly Discount
You can offer guests a flat amount off per night when a specific number of nights are booked. You select the minimum length of stay required.

Percentage Off Nightly Discount
You can offer guests a percentage off per night when a specific number of nights are booked. You select the minimum length of stay required. 

Override Nightly Rate Promotion
You can offer guests a static nightly rate that will override your existing nightly rate when a specific number of nights are booked. You select the minimum length of stay required. 

Promotions created in Direct will not be syndicated to VRBO/Homeaway, Booking.com, Airbnb, or Expedia.  

Create a Promotion: Nightly Discount ($,%)

  1. Select 'Properties' from the left side navigation and click on 'Promotions'
  2. Click 'Add Promotion'
  3. Select the Promotion 'type' you would like to create - either Flat or Percent
  4. Enter the 'special amount' to be applied as a nightly discount
  5. Select the 'Parent Portfolio' you would like to assign this promotion to. Note: You will assign specific Unit Groups and/or Units later.
  6. Enter in a 'Promotion Name' and 'Internal Name' 
  7. Select 'Bookable Dates': The date range when this promotion is able to be booked by a guest
  8. Select 'Travel Dates': The date range when the guest must travel to receive the promotional rate
  9. Enter the 'minimum length of stay required' to receive this promotion
  10. Click 'Submit'

Create a Promotion: Override Nightly Rate 

  1. Select 'Properties' from the left side navigation and click on 'Promotions'
  2. Click 'Add Promotion'
  3. Select the Promotion 'type' - 'Override'
  4. Enter the 'special amount' to be used as override nightly rate
  5. Select the 'Parent Portfolio' you would like to assign this promotion to. Note: You will assign specific Unit Groups and/or Units later.
  6. Enter in a 'Promotion Name' and 'Internal Name' 
  7. Select 'Bookable Dates': The date range when this promotion is able to be booked by a guest
  8. Select 'Travel Dates': The date range when the guest must travel to receive the promotional rate
  9. Enter the 'minimum length of stay required' to receive this promotion
  10. Click 'Submit'

What's Next?

Coming Soon!
Assign a promo/coupon code to target and fence your promotion to a specific audience

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